AI Skills

AI Isn't Coming for Grassroots Sport. It's Here to Help It.

From automating admin to unlocking data insights, artificial intelligence is already changing how organisations operate. But grassroots sport has been largely left out of that conversation. The Sported Skills Academy is changing that, giving people working in community sport access to the AI skills that can save time, increase impact, and future-proof their organisations.

The World Economic Forum estimates 85 million jobs will be transformed by AI by 2025. Grassroots sport needs to be ready.

Why it matters

Start building your AI Skills skills today

When you're running a small team, time is your most precious resource. AI skills mean you can do more with what you've got — faster, smarter, and without burning out.

  • Save hours every week on admin, reporting, communications, and content
  • Add real capacity to your organisation without adding headcount
  • Use AI creatively to improve your programmes, your outreach, and the way you tell your story
  • Free up your team to focus on the work that actually matters — the people
  • The organisations that skill up in AI now will be operating at a different level to those that don't within two years. Don't get left behind
Case Study

The skills are practical, relevant and immediately useful

"The most valuable part of this apprenticeship is how seamlessly it integrates with my daily workload. The assignments are highly relevant to my specific job role, meaning I can apply what I learn in the virtual classroom to our business challenges. I'm finding the training extremely helpful in my daily working life, providing me with a depth of understanding that is already adding value to the company. Being able to learn on the job whilst receiving world-class support ensures that the skills I'm gaining are practical, essential and immediately impactful."

AI Activator graduate

The programmes

Choose Your Level

All programmes are fully funded through the Growth and Skills Levy. No cost to you or your employer.

Cohorts

When can I start?

July 2026 Intake

  • Application Deadline26 June 2026
  • First Day of Learning10 July 2026

October 2026 Intake

  • Application DeadlineTBC
  • First Day of LearningTBC
Apply Now

Dates to be confirmed. Submit your EOI now to be first in the queue.

Ready to take the next step?

Two intakes a year, July and October 2026. Fully funded, first-come, first-served.

Apply Now